Simple is not always a bad thing. Just ask
Carly Rae Jepsen. Her smash hit single, "
Call Me Maybe," is the epitome of a simple pop song, and it works so well. It uses repetition of
chords and
melody to imprint catchy melodies into your brain, for better or worse. Hit Songs Deconstructed calculated that 41% of the song is comprised of the chorus.
[1] No wonder it gets trapped in your ear.
It's very easy to pass off "Call Me Maybe" as a typically "bad" pop song. I had similar feelings going into this analysis. After uncovering some unexpected nuances though, I discovered it is a well crafted display of melody and rhythm, set against surprising chords and harmonies. Nate Sloan and Charlie Harding, authors of
Switched On Pop, agree as well. Check out this excerpt.
[2]
If you're on the "call me never" bandwagon, keep reading......
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"Call Me Maybe" Overview |
The form is straightforward and does everything good pop songs usually do. We see 8 measure verses followed by a 4 measure pre-chorus. The chorus is a whopping 16 measures, the same 8 measure segment repeated. There's also an 8 measure bridge in the middle that gets recycled as the outro.
There is a cool wrinkle in the 3rd chorus, C'. There, the first 4 measures see the rhythm section and vocals drop out. They come in for the last 3/4 of the the section, which gives the entire part a slightly different feeling. The last bridge is followed by 4 measures of delays, noise and effects that gradually slow down until the last beat.
The intro is a simple string figure that blurs the true downbeat until the bass drum drops on beat 1 of the verse. The section repeats after the first chorus and is easily felt after the beat has been established. It's a nice buffer to reset for the next presentation of verse and chorus.
Chord Progressions
"Call Me Maybe" starts out with violins chugging eighth notes on G and D, acclimating the ear to the key of G major. When the verse drops, a quiet guitar comes in and changes everything though, outlining a harmony that will permeate the entire tune.
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Verse Chord Progression
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CMaj7 results from the C in the guitar, the G and D in the strings and the repeated B's found in the melody. While This could be seen as G/C, we get more information regarding C later on so it seemed fitting to include it as such here. If you're playing guitar, the C chord makes the most sense for this part as well. In similar fashion, the melody notes and string accompaniment indicate G/D in every other bar.
Both verses use this basic pattern, resulting in: IV / I
The chorus and bridge expand this idea, adding more information and yielding two additional chords.
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Chorus and Bridge Chord Progression
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The syncopation, taken directly from the changing note rhythm in the verse guitar part, drives the tune in these sections. We hear actual chords as the strings shift through the chord tones.
C G / D Emin / C G / D
IV I / V vi / IV I / V
This sequence is nothing new to pop music, centered around I, IV and V with the vi chord thrown in for color. What's interesting is that the weight of the progression falls on C, the IV chord, not the usual and expected I chord. You would expect to see V resolving to I (D - G), but it consistently resolves to IV. It does create an interesting quality to this song that helps it stick out in spite of the simple harmonic movement.
There are a few spices added in during the chorus that elevate it even further. We see a guitar arpeggio during the second half that moves between G, E and D, a three note grouping that catches all the harmony, one way or another, and contributes a rhythmic pulse. There is also wild string run at the end of every 8th measure. It happens very quickly and is more of an effect than an intricate melodic contribution.
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Chorus Harmonic Enhancements |
One additional harmonic variation happens at the end of the bridge, both in the middle of the song and in the outro. There, we see a very brief guitar motive get a massive delay treatment, resulting in echoing tones to create a spacey texture. The A note, the 9th of G, results in a really interesting color that is short lived yet very intriguing, to my ear.
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Post Bridge Guitar Figure
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While this song is extremely repetitive, and uses one main harmonic sequence the entire time, it makes the most out of a little. The verse and chorus, though essentially the same, sound very different with opposing melodic range and rhythms as well instrumental arrangements. This seems to be a shared characteristics of songs in the general time period (late 2000's to early 2010's). Basic material is repeated with a revolving door of nuance on the top.
Melody
Carly Rae Jepsen begins the song low in her range, singing repeated motives that move between 3-2-R in G major, set on top of the C root. This morphs this melody into those Cmajor harmonic extensions.
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Verse 1
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Rhythmic entrances are very consistent and each phrase begins on (1)+. In measure 4, we get the first glimpse of a rhythmic and melodic figure we will see in the chorus, the dotted 8th syncopation.
Verse 2 is similar to verse 1, but includes added harmony, a trend that begins in the pre-chorus. Here, the harmony is mostly up a 3rd, but repeats the D note over the moving A and G. It finally moves in measure 4, creating intervals of 4th, 3rd, 4th and 3rd, respectively.
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Verse 2, meas. 1-4
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The pre-chorus is a 4 measure refrain that follows each verse. Rhythmically, it feels very different from the verse, beginning on beat 2 and then accenting beats 1 and 2 in each subsequent phrase. The vocal melody gets a little higher, in general, working off of D, instead of B. The harmony is presented in 4th and 3rds, as in verse 2. Measure 3 has an interesting change with an F# in beat 1, resolving up to G. It gives the line a little extra motion and keeps the repetitive melody from becoming too redundant. The last measure features Carly repeating some high G's that lead nicely into the chorus.
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Pre-Chorus
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The chorus is certainly the memorable part of this one. It's 16 measures long, two repeats of a basic 8 measure section. She repeats the hook 4 times in each chorus. These stats walk a fine line of becoming too repetitive and redundant, but some sensible arrangement avoids this successfully (9 weeks at no.1 is definitely success!)
The chorus starts with a G major arpeggio, over an actual C chord. She then sings another G major arpeggio over an actual D chord. Finally, in measure 3, we hear a C in the melody, confirming suspicions that it was C and not G/C the whole time!?! In measure 4 we get the hook, R-3-2-R, Do Re Mi in G, over the V chord! When you break it down like that, it shouldn't sound as poppy and predictable as it does. I think the trick is using shared chord tones. G, and B, are shared with G, CMaj7 and Emin. D is shared with D, G and a logical extension of Emin. All of the pitches work over multiple chords.
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Chorus - meas. 1-8
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There is a slight variation in measure 6 when she leaps up to another shared chord tone, B, before returning to the same melody as earlier. Speaking of repeated melodies, there's 8 more measures in the chorus. Some of the words change and we get an added vocal harmony, once again creating intervals of 3rds and 4ths.
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Chorus - meas.9-16
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The harmony here is so tightly executed. Carly sings it herself and the blend in timbre and close voicing comes off as almost unison with healthy overtones. The added color is just enough to spice up the second half of the chorus, and once again, keep the song from getting too stale and over-played (not this song wasn't overplayed!)
Though the words change, the rhythm and pitches stay the same. With 4 hooks per chorus, it's no wonder this one gets stuck in your head.....
The 8 measure bridge, though it utilizes the same harmonic motion of the chorus, is a good buffer between the first part of the tune and the ending. It effectively incorporates rhythms and melodies from both the verse and chorus to create a catchy new melody, built on repeated lyrics.
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Bridge
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The lower melody line moves, once again, through G major space, this time through G pentatonic, adding in E. The vocal harmony is almost exclusively in thirds, keeping the close interval and timbre to blend the vocal into one powerful presentation. We see rhythmic themes reminiscent of the verse, a descending line with shades of the pre-chorus and the harmonic rhythm of the chorus.
The bridge is accompanied by a guitar melody that further differentiates it as something different. A brand new rhythm outlines GMaj9, hitting chord tones of the passing chords along the way. The rhythmic hiccup between measures 2 and 3 is a cool effect that resets the pattern.
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Bridge - Guitar countermelody
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This first bridge is immediately followed by the chorus, without words for 4 measures, which creates lots of space and primes you up for the final statements of the hook. She even sneaks a final "call me maybe" at the end of the last bridge to end the track.
Lyrics
I feel like there have been many songs that feature innovative ways to get the most out of little source material and then.....the lyrics. The verses present a rather intense infatuation with a person, repeatedly saying "now you're in my way," as in they cant get past the idea of having this other person in their life.
Verse 2 presents intense emotion, though slightly cliche, but effective at getting the main idea across:
I beg and borrow and steal
At first sight and it's real
I didn't know I would feel it
But it's in my way
Each verse uses the rhyme scheme: AAAB CCCB
Then the chorus comes in. All of these intense feelings are cheapened with a series of shy and juvenile colloquialisms:
And all the other boys try to chase me
But here's my number, so call me maybe
Not to question the sincerity of Ms. Jepsen, but she presents this desperate plea of attraction and desire for companionship and then asks for a callback, maybe? The wind in my emotional sails just petered out. She tries to rebound in the bridge, claiming "before you came into my life I missed you so bad, you should know that I missed you so bad." She's a chorus late and a few dollars short.
I don't know what I expect lyrically from a pop song. I like the music, I like creativity of the composition but the lyrics kill it for me. As I have stated before, my opinion is generally contrary to popular tastes. The public lapped this one up pretty readily. Relatable lyrics, simply stated, are probably what gives this song the mass appeal. The hook, "call me maybe," is strong, so despite my feelings, I can see why it was so successful. Carly Rae herself recognizes the childish "filler" of the lyrics in this Billboard.com article from 2017 regarding the composition of " Call Me Maybe." [
3]
Common Threads
What common musical elements do no.1 hits through decades share? That's one of the mission statements of this project. After I complete each analysis, I attempt to find some of these common threads. So far, I have used songs from 2011, 2001, 1991, 1981, 1971, 1961, 1962, 1972, 1982, 1992 and 2002 to inform this list. "Call Me Maybe" checks a lot of boxes....
Repetitive Melody - Another extremely repetitive melody added to the archives. This one repeats melodic ideas and phrases all over the place. One of my favorite examples of repetition in a melody comes from
Madonna's "This Used To Be My Playground" (1992). That one repeats segments in a crafty way/ "Call me Maybe" is a little more obvious about it.
Hook that Uses Title of the Song - Double check. We get the hook 12 times!
Stepwise Motion Common in Melody - the verses help this qualify. There are quite a few thirds in there as well, as she weaves her G pentatonic melody.
+ Use of Vocal Harmony - The harmony in this one is tight.
+ Texture Changes - There are a few different textures. The verse is thin, with strings and the guitar. The bass and drums first enter rather subdued and then kick it harder in the chorus. The bridge ups the anti even more with louder guitars. There are also the moments after the bridge with the echo guitar and big space.
- Strong motion of V- I - almost....there is a prominent V chord, but it resolves to IV, not I.
- New Material at the End - there is some noise at the end, but probably not enough to qualify as substantial new material
Chord Count: 4 - CMaj7, C, D, G, Emin - I didn't count D/G, as it is a similar function to plain old D. I did count the 2 versions of C though....the CMaj7 really is like G/C and feels very different from the proper C in the chorus.
5/7 common threads is a strong showing for Carly Rae. In looking back at the chords used, the song still intrigues me in the use of the CMaj7.....
Final Takeaways
I have played this song a few times, years ago, in various cover band situations. Believe it or not, I remember singers having trouble finding their starting pitch. After examining the melody, clearly in G major set against a C chord, that is really G/C, I can see why they got thrown off. As the bassist, I never felt 100% confident playing the tune, partially because I never committed to learning it fully and relied on my sight reading abilities, but I also remember feeling like there was something strange about it.
All these years later, I do like the song. It is very repetitive and super poppy in every sense of the term, but it's catchy and well constructed. I'm not sure I could have written such marginally disjointed harmony and melody. It makes a little more sense why I was never fully confident playing this song, because it pushes against common patterns and slides in just left of center.
What do you think of "Call Me Maybe?" Did the harmony every stick out as a little off? Did the earworm get into your head or did it get overplayed out? Leave me a comment!
Next time, a recap of all the songs I have explore "on the 1's" and "on the 2's." I'll take a look at the various common threads and compile all the chord progressions. I love these data filled recaps to get a sense of how song writing has or hasn't changed through the decades!
[1]https://reports.hitsongsdeconstructed.com/call-me-maybe/#
[2]https://ew.com/books/2019/12/13/switched-on-pop-excerpt-carly-rae-jepsen-call-me-maybe/
[3]https://www.billboard.com/articles/columns/pop/7768166/carly-rae-jepsen-call-me-maybe-interview-greatest-choruses